Senioritis Hacks

During 99% of my academic career, I've been extremely studious, but lately the academic setting has had little appeal for me. I'm ready to join the work world and I'm desperate to get a head start. A lot of my free time is spent looking at online job postings and stalking out people on LinkedIn whose careers I admire. With this one-foot-out-the-door mentality, I've struggled trying to focus on my schoolwork.

Photo Credit: Liz Sauerbrunn's "College Graduation

Fortunately, I packed a lot of work into my first three years of college and now have a fairly relaxed senior year. My culminating project for my major was completed during my junior year so now I'm merely racking up the credits I need to graduate. The only downside to this is that I don't really feel as compelled to give my all to the assignments because I don't perceive them as having as much value as my past classes.

In order to make the best out of this final semester, I've decided to come up with some "hacks" to make getting through the end of my college career a little simpler and hopefully more fun. But coming up with these hacks means nothing if I don't hold myself accountable so at the end of the week I'll be posting updates on how successful I've been at overcoming my senioritis. Here are the hacks I'll be using this week:

1. Find your passion project: I think what is holding me back the most with my school work is that I don't really feel passionate about the work I'm doing. Constantly reading things that I don't care about or resonate with gets me down, and I don't feel obliged to struggle on. However, if I take time out of my busy schedule to do something that sparks ideas and promotes creativity, I find it a lot easier to get back into the boring doldrums of regular work because my mind has be stimulated again. 
2. Start a countdown: As a visual learner, I've found that the best way to remind myself that graduation is close is to put up a calendar, mark the day of graduation, and cross out the days that have passed. This way I can actually see myself getting closer to graduation and not get stuck on how much work is left to do. I can see that in the scheme of my lifetime, I'm so close to starting the next chapter that I feel the immediate weight of readings, papers, and tests lifted off my shoulders. I recommend using a printable calendar, posting it on a bulletin board, and marking each day off with a neon pink sharpie
3. Network: Whenever I find myself feeling bored by academia, I look for opportunities to network. Talking to people who have finished their degree and are living their dreams is an ideal way to gain inspiration and potential contacts. I would recommend going to any networking events that your alumni relations office holds because you get to see people who survived graduated from your school and have most likely been prosperous. Bonus: These events usually have free food, which is perfect considering your student loans will start looming soon enough. 

On Sunday, I'll update you with how I'm using my hacks and hopefully show some progress on defeating my senioritis. If you have any tips of your own, please share them in the comments and maybe I'll implement them in my strategy!

Don't Let Twitter Ruin Your Life

As someone who is hyper aware of identity construction and branding, I spend a good deal of time thinking about how I present myself online. I'm extremely cautious about what I post, carefully weighing the pros and cons of every sound bite of my life. If something doesn't feel right a few moments after I posted it, I'll delete it. While we all know that the internet is forever, at least I have a chance to alter posts that don't fit with my vision or image.

However, not everyone has this same luxury. Jon Ronson of The New York Times wrote an article that examined the lives of people who were"ruined" because of insensitive and poorly thought out tweets. Justine Saccos is Ronson's primary example of regrettable tweets gone horribly wrong. After tweeting a racist comment that was intended to be satirical, Saccos's tweet was picked up and retweeted to a larger audience, basically going viral. As a result, Saccos ended up losing her job and becoming a social pariah.

In an effort to prevent this sort of conundrum happening to others, I thought I'd share my rules for posting content online while maintaining and be true to my constructed identity.

1. Audit your content: My first thought after reading Ronson's piece was to audit my own Twitter feed. Although the good deal of my tweets are industry related, I do include my personal musings and things related to my hobbies (e.g., fashion, British Royal Family, etc.). In theory, potential followers will often look at your past tweets to develop an understanding of the content you're posting. While you can't permanently delete a tweet from history, you can certainly audit your content to more closely align with your brand or personal identity, hopefully engaging more like-minded followers in the future. 
2. Don't use polarizing hashtags: This may be one of Twitter-related problems I struggle with most. Certain hashtags such as #superwhitegirlproblems or #basic have the potential to be offensive to whomever is reading your tweet. While hashtags such as these are generally meant to create a conversation about stereotypes, these phrases or terms have the potential to be offensive or discriminatory to others. Unless you intend to brand yourself as someone who engages in hot button issues, avoid topics that may be misconstrued even if they're socially popular. 
3. Ask yourself if this is what you want to be remembered for: Such as was the case for Saccos, her one tweet essentially has defined who she is and her relationship with the world for the rest of her life. I think it's important to realize the potential of your tweet being picked up and circulated to a massive audience that could define you and measure your future actions by this tweet. If you're worried that a tweet may negatively affect your image in the future, refrain from posting it. 

For more ideas on identity creation online, leave a comment or tweet me at @Sarah_M_Walsh. 

When You're Not The Cinderella of Twitter

I love hearing stories about social media accounts that have become famous overnight or "gone viral." It's like the Cinderella story of the modern world: Person posts cool content, a few awesome people and one particular opinion leader see her at the Internet ball, and poof! instant internet fame with thousands upon thousands of followers, leading to happily ever after.

Photo Credit: Andy Sabis "Cinderella and Charming"

I can't tell you how many times I've tried to think of what I could do to have my Twitter or Instagram account go viral. What hashtag will get X famous person to read my post and suddenly I have tens of thousands of followers? Admittedly, I haven't quite given up this dream yet (maybe this will be the post that goes viral!), but I've also started thinking up more practical, sustainable ways to grow my following.

So far my plan has been working pretty well. I'd been hovering between 110-120 followers since October, but at the end of January, I started making tactical and thought-out decisions to increase my follow rate. I'm happy to say that in the past 2-2.5 weeks I've increased by followers by 100 with minimal effort.

As you can see from the chart I pulled from Twitter analytics, my following has skyrocketed. Since I'm having a good run at this, I thought I'd share my tips that have worked for me so far.

1. Post at least 5x a day: For my internship, I was asked to come up with a social media guide for our alumni volunteers in order for them to learn how to be most effective in getting event attendance. I knew from my experience what works best for my sites and accounts, but I was curious to find out what actual studies had to say about the frequency of social media usage. I found this cool tip sheet that recommends posting to Twitter at least five times a day. At first I didn't think I would have enough to say, but between retweets and engaging in conversations with people I admire online, five posts a day is nothing.
2. Find your niche: When I first started tweeting and developing my online presence, I was really hesitant about limiting myself to a specific type of tweeting. I wanted to be able to talk about everything, but I think this initial fear was based on the fact I was afraid that I wouldn't be able to share my random musings that are quintessentially me. A week or so ago, I was able to let go of this fear after listening to Amy Porterfield's podcast on Instagram usage. She mentioned how she often had more interaction with her personal posts on her various platforms, and this sort of reassured me that if I post good, meaningful content regularly, my followers are still going to be interested in the "life behind the business," so to speak. Basically, I think if you tweet about your passions and throw in quick sound bites of your life, you'll find a lot of success online. 
3. Start a conversation: This piece of advice may have had the most profound impact on me and am so thankful that my new mentor decided to share this tip. He explained that in order to get noticed on Twitter by various accounts you follow, it's imperative that you start a conversation with them. At first this sounds like a no-brainer, but I've always felt awkward about the appropriateness of jumping in on a conversation that's not specifically directed at me. However, my mentor told me that whenever someone posts a link, they're generally asking you to join in on the conversation. Now whenever I see that someone I admire on Twitter posts a cool link, I'll tweet back and add my two cents, hopefully opening a dialogue (and a lot of the time getting a follow back!)

Tips for Grammar in the Digital Sphere

As a die hard grammarian and Oxford comma enthusiast, I initially had trouble adjusting to social media and the confines of 140 characters. I didn't want to be cheated out of appropriate comma placement and mellifluous word choices with too many letters.

Recently, I took to my Twitter account to ask some of my followers what their thoughts were on using correct grammar in tweets and other social media related posts, and I received answers on the opposite ends of the spectrum. My friend Nate, a recent grad from York College's Professional Writing program, doesn't believe in the need of using correct grammar for posts.

@Sarah_M_Walsh Dig. writing is about speed, not accuracy. Reader pointed out errors can be fixed in a second. Errors =/= lack of ethos now.

— Nathanial Alexander (@NaterXander) February 5, 2015

On the other hand, the writers behind The Refined Side, who I've been fortunate enough to develop a digital relationship with, feel the importance of using proper grammar online.

@Sarah_M_Walsh There is a terrible lack of grammar online! Will look forward to reading your surely great piece 😘
— Refined Side (@RefinedSide) February 5, 2015

At first I thought I would disagree with Nate's assertion that posts in the digital sphere don't need to be accurate, but the more I thought about it, I realized I've taken many opportunities to delete a tweet, Facebook post, or Instagram post if I've belatedly noticed an error. The fact that you can easily remove or edit text does take the pressure off when quickly shooting of a tweet.

So far in my social media career, I think I've done a good job at navigating between my grammarian side and the part of me that wants to use social media as effectively as possible. I have a few key rules I stick to:

1. Always, always, always include the Oxford Comma: I'll either re-craft a tweet or not post it at all if I can't include my favorite piece of punctuation. The editor I am at heart requires it!
2. Don't sweat the small stuff: I outwardly cringe when I notice an error in something I've written, but there comes a point when you're in the middle of a conversation and it's just not worth it to delete your tweet. 
3. When in doubt, consult the Chicago Manual of Style: I think Nate makes a great point about any errors being easy to fix, but from my experience, I would rather take a few moments to double check anything that I'm not 100% sure is the correct grammatical form. Although your ethos as a writer might not be affected if you post something with a few grammatical errors, I'd rather not take the chance. 

Marveling at Life

Although I use this blog in a professional capacity, I thought it would be fun to provide a glimpse into my every day life. I got this list idea from Ashley from Sed Bona and Samantha from Mastering Oxford—these ladies are brilliant and certainly up-and-coming in the social media sphere. Without further ado, here's what I've been up to lately: 

Enjoying: My last semester as a student—at least for awhile!
Listening: Ellie Goulding's "Love Me Like You Do" 
Wearing: Camel & black J Crew heart sweater, old black pencil skirt, Banana Republic leopard print scarf, thrifted black heels, and black Ann Taylor tights.
Making: Edits to my resume and cover letter
Cooking: Instant Oatmeal
Drinking: Ginger ale over ice. The ice is key.
Feeling: Stressed. Very, very stressed. 
Reading: Textbooks :(
Looking: At my sweet little pup curled up on a pillow
Wishing: For a miracle & a trip to a tropical paradise
Liking: Season 5 of Downton Abbey
Waiting: To get my nerve up
Snacking: On cashews
Coveting: A pastel blue/periwinkle coat a la the Duchess of Cambridge
Hearing: My fan on for white noise
Learning: That taking a philosophy of religion course is a lot harder than I thought!
Loving: My internship with YCP's Alumni Relations Office
Watching: An Idiot Abroad with my family
Admiring: The grace and kindness of my friends
Getting: Excited for what the future holds
Wondering: What plans I'm going to make for my birthday
Playing: Every day & embracing my inner child
Noticing: That the future has started to look a lot brighter
Giggling: At random text conversations & how funny I think I am
Bookmarking: Profound HuffPost pieces such as this one on Nice Girls
Deciding: To take risks
Hoping: To continue improving upon my happiness
Contemplating: How to plug away at this thesis paper
Wanting: Better sleeping habits
Thinking: About my Twitter usage and how to increase my following 
Knowing: I am loved
Opening: A window and closing a door
Feeling: Content
Marveling: At life

#SpartaNation 2015

After ending the fall 2014 semester on a high note (yay for a GPA boost!), I enjoyed a lovely holiday and spent some quality time with my family and friends. Of course, my hustle mentality prevented me from having down time for too long.

 January 7th marked the beginning of the SpartaNation 2015 tour through NYC, Long Island, New Jersey, Philadelphia, Washington D.C., Towson, and back to York. This was my second time acting as one of the #YCPRoadCrew members and couldn't wait for this journey to kick off. Last year's #YCPRoadCrew became a family, and I count many of the former Road Crew members as dear friends. Not only did we bond as a mini YCP Family, but the opportunity to meet with various York College alumni and prospective YCPers was a treat itself. I had made great connections last year and knew that this year would be no different.

Our journey started in Long Island and NYC. The highlight of this part of the trip was standing out on plaza of The Today Show in frigid 8 degree weather. Although at the time the windchill made the experience torturous, I can honestly say that it is a memory I will never forget and wouldn't change a thing about it.

The journey continued to Philadelphia, New Jersey, and DC, but around this time, I unfortunately came down with the flu and had to miss New Jersey and DC. However, in Philadelphia, we toured the Phillies and Eagles stadium--during which I practiced my acting skills and pretended that I have a substantial interest in baseball and football! Although the experience wasn't necessarily my cup of tea, I was surprised when we went in the locker rooms and found out that one of the Eagles players wears Crocs!!

For Towson, I was still under the weather from the flu so I missed out on the tour of Under Armour, but I did make an effort to come to the networking reception that evening and spoke with many alumni that I hadn't seen in a few months and reestablished connections with them.

Sadly, last night marked the last SpartaNation event. We ended on a high note back on home territory at the Strand in York. The attendance rates were stellar and the Road Crew was able to have one last hurrah together. I was also fortunate enough to be named a Home Town Hero during the director of Alumni Relation's speech and received a generous award that I will treasure immensely.

Although I'm sad that the tour is over, I can honestly say I made wonderful new friends and numerous connections. Networking is one of my favorite past times and was what I enjoyed most during SpartaNation. I cannot thank the YCP Alumni Relations Department enough for this opportunity. I hope I can repay them this semester by doing an excellent job as their intern!

If you're interested in seeing more of our adventures, our tagboard is available on the YCP Alumni page.

The End is Near

Representative Schreiber & some of Team 95

The beginning of the 2014-2015 marked numerous big changes for me. I resigned from my job at Career Development and instead accepted an offer to go work for the York College sponsored literary magazine, Story. The routine that I had established over the past couple of years was suddenly
disrupted and I had uncharted territory to figure out. This job change was 100% the right choice for me and I'm so happy to working with Story's amazing team. I'm getting back to my writing roots and it's a wonderful feeling!

At the same time, I also began interning with Representative Schreiber. I had a feeling that going into this internship that government work was going to be a whole new world and that assumption was right on the money. I've enjoyed every minute of working in the political arena, but most importantly, I've learned that my passion is bettering the world rather than getting caught up in bipartisan battles. I wouldn't change this experience for the world. Plus, it helps that entire staff is amazing and truly dedicated to their positions.

As the semester begins to wrap up, I'm craving graduation and getting started in the "real world." My college experience has never really been a typical one. Like I've always said, I'm an old soul so the traditional college scene doesn't appeal to me. But going out into society and making palpable change? Sign me up!

Of course, by no means am I wishing away my senior year. I know that I'm going to miss being here more than I can imagine in the present moment. This final semester is essentially going to be a celebration of all things Spartan green. Plus as soon as I graduate, I plan on getting involved with the young alumni committee (which I'm already kind of involved in...)!

Going back to visit at Career Development